I’m a freelance writer, content designer, and digital archivist in training with a wide range of content expertise that have led me to:
As a content designer, I’ve written (and ghostwritten) everything from social media campaigns to 404 pages, from release notes to websites that convert. I don’t distinguish between web and UX copy, which is why I’m able to write both with the same quality and skill.
My main focus is information architecture (IA). I take content inventories, conduct audits, build taxonomies, and perform research to deliver any or all of the following:
My work helps teams see possibilities—what they could be doing, how they could be evolving. I want to help your team see possibilities for your {Insert Project Name}, too.
"Maggie is one of the sharpest, most thorough, and most thoughtful UX practitioners I've ever had the opportunity to work with. I first worked with her at Mailchimp, where she consistently wrote sharp brand copy and clear UX copy, often in the same day. She invested in her content strategy and UX generalist skills and became someone we could rely on her for information architecture, content templates and models, brand voice, messaging strategy, UX writing, and even wireframing. Between this vast set of skills and the relationships she built across teams, Maggie was able to connect products, features, and language, leading to a smoother experience for all Mailchimp users. I was so impressed with Maggie that I wanted to work with her again at Instacart, where she worked on our consumer product during a critical time of growth pre-IPO. I cannot recommend working with Maggie enough and look forward to the day I get to again. Hire her!"
"Maggie is one of the most talented content strategists I've ever worked with, she’s a great collaborator, strong storyteller, and outstanding system thinker. We worked together at Mailchimp on a project that addressed one of our customers' biggest pain points for years. Maggie joined halfway through the project and was able to dive into a complex problem space quickly and start making an impact from week 1. She helped us define and align our team on complex concepts for our product, developed and implemented controlled vocabulary and worked on the taxonomy and hierarchy model for contact management and contact organization. Any team or organization will be lucky to have her and benefit from her deep expertise, energy, and self-starter attitude."
"Maggie is amazing! There is no job too big or too small. She created the content strategy for our team at Mailchimp and was able to educate the team on the proper usage for our features. She was also able to support our team with simple copy requests. Maggie’s work is thoughtful, crisp and she works to understand and speak to the customer."
"If you want to find your voice work with Maggie. I don’t think I would have finished my website without her. She gently guided me and helped me find my own words. In retrospect, this is the most important part of building a website - have the words and then the design can reflect them. I would definitely recommend working with Maggie."
"One of the easiest content reviews. Kudos to the writer, this is excellent!"
"Maggie is an excellent writer, organizer, communicator, and teammate. I had the pleasure of working with her at Stark, where we collaborated on various projects including email strategies. She brought wonderful expertise and energy to our discussions and created clear visual resources to provide an overview of existing flows, from which determinations could be made confidently and with an understanding of the whole system. Maggie is decisive and insightful, her work informed by knowledge, research, experience, and enthusiasm. Any team would be lucky to have her!"
“Maggie is a great content writer for UX.
She is an expert in Content Strategy, at the intersection of both worlds: design and content. Maggie taps into user’s needs, asks insightful questions, and creates content-based experiences that are useful for users. We worked at Mailchimp together on the Audience section of the site and she created Pendo walkthroughs, ran a content audit of other competitive companies and proposed and future vision content strategy for various features and modules on the site.
Maggie was a great collaborator and pleasure to work with. She is kind to explain her perspective and thinking on user problems and is also a great listener who is open to seeing things from other perspectives too. I enjoyed working with Maggie a lot and found her rich knowledge and kind spirit to be very helpful as a complement to design when creating useful experiences and solving complex digital problems.
I highly recommend Maggie to any company, international or domestic. She would be an asset to any creative team!”
- Limassol Zok, Product Design Strategist and Leader
<aside> <img src="/icons/phone-call_purple.svg" alt="/icons/phone-call_purple.svg" width="40px" /> **Phone Number: 7**32-599-1642
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<aside> <img src="/icons/invitation_purple.svg" alt="/icons/invitation_purple.svg" width="40px" /> **Email: [email protected]**
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<aside> <img src="/icons/feed_purple.svg" alt="/icons/feed_purple.svg" width="40px" /> LinkedIn: Maggie-Blaha
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